SEO Copywriting

Depending on whom you talk to, a mention of SEO copywriting can often produce unpleasant looks on people’s faces. The fact being that when search engine algorithms were less sophisticated, spammers were able to achieve top search engine placement by overzealously filling a page with the target keyword term. This focus on creating copy for the search engines and increasing the page’s “keyword density”, seriously compromised readability and messaging on a site. Unfortunately, many SEOs have been unable to part with these bad habits learned in the past.

Today keyword density plays a less significant role, but having your target keywords in the page title, meta tags, page headings (H1, H2) and body copy are still very important. These are referred to as “on page” factors by the SEO community. Comparatively, MSN’s algorithm places more importance on “on page” factors than Yahoo or Google. Experienced seo copywriters will place a priority on creating compelling copy that drives sales or leads while still fulfilling the search engine optimization requirements.

Contact us to improve your search engine visibility. We’ll conduct extensive keyword research to find the appropriate terms your website should target, handle your seo copywriting needs and develop a link building strategy that will make your site a contender in the search engines.

Call us today at 970.946.5387 for a FREE QUOTE.